Meets the following requirements: AD

This project-based studio course offers students an opportunity to create visual communication projects such as interpretive exhibitions, environmental graphic design projects in wayfinding and placemaking, product and package design, and investigations into identity systems and branding.  Intensive study to develop and implement a 'real world project'forms the basis of coursework.  Specific projects are designed to cross disciplinary lines - between science, the humanities, or environmental studies - in the development of intellectual content.  Students will work closely with each other, and will collaborate with community members at COA and beyond, in research and design processes.

Project content will vary each time the course is offered to focus on the communication of
contemporary social and environmental issues through  image, text, three dimensional form, and
"experiential devices" such as audio-visual elements or hands-on interactives. Students are
challenged to design effective communication through the careful selection and implementation of
appropriate media and modes.

Students will be evaluated on participation in class and group activities and discussions, evidence of
reading and research, originality and effectiveness of design solutions, effectiveness of visual/oral
presentations, and timely completion and quality of assigned projects. The focus topic for visual
communication projects will be announced prior to registration at the beginning of each term it is
offered. Students may also see the instructor for detailed information.

This course is particularly suited for students interested in the communication of information
through visual and experiential devices.  One or more courses in the following areas are strongly
recommended as foundational experience: communication design (including any graphic design
course); two dimensional design; three dimensional design; education; museum studies/exhibition
design; landscape architecture and or land-use planning.
         
Level: Intermediate.  Prerequisite: Signature of instructor.  Class limit: 12. Lab fee $65.  *AD*