The brainchild of professional mountain ultra trail runner Patrick Caron ’23, Move Free is a lifestyle brand with a mission built upon the protection and preservation of the planet. Caron launched the business in 2018 and further honed the idea with the help of Taibatou Bintou Adamou Garba ’22, Mauro Jose Ramirez Azofeifa ’23, and Gloria Atondeh ’23 while enrolled in COA professor Jay Friedlander’s Sustainable Strategies course.

Caron and Adamou Garba pitched the business to the Greenlight Maine judges in the fall and moved quickly through the preliminary rounds. In the first round of Season Six, above, Caron and Adamou Garba successfully pitched Move Free to judges Andrew Silsby, president and CEO of Kennebec Savings Bank, Deb Mills- Scofield, strategy and innovation consultant, and John Zeitler, exec. VP corporate legal affairs, Silver Car Inc, beating a team from the University of New England. 

The episode also features a spotlight on “Inspiring Mainer” and COA President Darron Collins ’92.